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marketing


Is giving a class away a good marketing tactic for your yoga business?
I’m going to take you through my thoughts and experience with giving classes away as a marketing tactic, take a look at the marketing theory behind how this works in practice as well as recommending some alternative marketing tactics you might want to consider.

Jade Beckett
Nov 18, 20258 min read


5 reasons WHY you should be blogging for your wellness business
If I told you there was a fantastic, totally free way to get 400-500 extra views on your website a month I bet you’d say something along the lines of “hell yeah, Jade, how do I do that?”
Blogging is HOW!
Read on for 5 of my reasons why you need to start blogging for your wellness business.

Jade Beckett
Mar 11, 20256 min read


3 Marketing ideas for your wellness/yoga business that aren’t social media
Social media doesn’t equal marketing. There’s a whole wider world of ways to market your business, that arguably, are a lot more effective than posting and praying on Instagram.
Here’s my top 3 Marketing ideas for you to try in your yoga business.

Jade Beckett
Apr 15, 20245 min read


Follower numbers don’t matter.
I totally get it’s easy to see “oooh she’s got 200k followers, I bet she’s making BANK”. Let's look at why this isn't as crucial as you might think.

Jade Beckett
Mar 14, 20243 min read


Here’s why a lotus flower is the worst logo you could choose for your yoga business.
Branding doesn’t equal a logo. I categorically never design logos with lotus flowers, yoga figures or any cliche yoga industry visuals - It’s generic and odds with what branding exists to do - make you stand out.

Jade Beckett
Feb 5, 202411 min read


A logo doesn’t equal a brand.
Let's dive in to the difference between a brand and a logo.

Jade Beckett
Dec 21, 20233 min read


3 quick & easy ways to make a long term impact on your wellness business
This blog shares 3 quick and easy areas you can change up that will have long lasting benefits for your wellness business.

Jade Beckett
Mar 11, 20195 min read
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